Job Summary
The Digital Marketing Executive develops and executes custom branding and lead generation
campaigns across several digital platforms, including Social Media Platforms like Facebook,
Instagram and Google Plus, for our portfolio of clients across multiple business categories. Writing all
forms of content including promotional materials, collateral, email, websites and landing pages,
digital advertising, e-newsletters, video, animations and other copy needs.
This position requires a foundational understanding of digital marketing as a whole, as well as PPC
campaigns, custom audiences, audience segmenting, and retargeting. You should be very familiar
with developing and optimizing PPC campaigns using the Adwords and Facebook Power Editor
platforms, as well as have advanced level of Adwords, Facebook and Google Analytics experience.
working on a broad range of projects in various disciplines.