Account Management for Ecommerce channels like Amazon, MSMEmart, GeM
End to end management of online store, marketplaces and responsibility of integration with the vendors.
Plan and execute brand promotional activities to drive constant engagement with customers resulting in acquisition.
Develop and implement ecommerce strategy in order to improve website performance.
Participation in partner big ticket events to capitalize on these high traffic days.
Introduction of new season range to the portals, range plan suggestion and Pre Order collection.
Mutually formulated monthly sell out targets with each portal, Alignment with other channels to identify slow moving articles across channels and formulate liquidation plans leading to reduction in average inventory cover of partners.
Research market in order to discover new trends and technologies in order to improve website performance.
Gather market intelligence by keeping track of new launches, competition mapping, product and design trends.
Coordination with cross functional teams
Ensure timely Reconciliation and payment collections from trade partners.
Required Candidate profile
College graduate with 2 -3 years experience
Prior work experience in digital marketing / e-commerce required
Successful track record driving above market online conversion rates
Account management experience or skills
Experience with PPC, SEO, Email Marketing, Affiliate Marketing is a strong plus.
Experience in website and online shop management as well as email marketing
Google AdWords, Facebook Ad manager or other Media Management tool is a plus
Experience setting rigorous A/B testing, OST and MVT
Strong analytical and reporting skills, along with experience in tools such as Google Analytics.